Wednesday 24th April 2019 - Week 2

Period 1 - Free
Year 12 Business lesson - get the one off the system that Mark used.


Period 2 - Year 13 Media 
The Voice - What is The Windrush all about and what did you learn about the Brixton Riots.


Period 3 - Year 12 Media


Results from assignment and go through the following:


Peer assess your pre-production documents. Open them and provide feedback. Have they missed anything?

Are their shot lists and storyboards adequate, do they make up to 5 minutes of shots?

Make amendments and improvements this lesson.

0. C2 Contents of pre-production portfolio
   
   • Client brief.
   • Names / contacts.
   • Chronology / dates.
   • Record of costs.
   • Minutes of meetings.
   • Contingency plans / alternative ideas.
   • Revisions and decisions.
   • Annotations and labelling (shots,sketches,photos,scripts).• Hyperlinks.
   • Templates (letters/forms).

         C3 Maintaining a pre-production portfolio

• File sharing to enable group contributions (cloud-based document sharing, e.g. DropboxTM, Google Drive®).
• File sharing to distribute documentation (email attachments).
• Updating / amending documentation when changes occur.
• Deleting documentation when appropriate.

Period 4 - Year 12 Business
Peer assess exam -discuss the grade you gave and the grade they gave themselves - marking the work
What grade did you get overall?

https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/External-assessments/31489H_unit2_pef_20170817_1.pdf

Let's go through the examiner's response to this paper and now take a look at what grade you got for each section. If unsure ask!

Discussin pairs what you are missing from each section as we go through and advise one another on what they are missing and what they could include, make those amendments.


Period 5 - Year 11C Media
Beats 1 Radio
https://docs.google.com/document/d/17iOgGwAF_8Oj6Rg786JldFHgun1KH1i5-9sf0j2T7YY/edit?usp=sharing 


Period 6 - Year 11 Media

Essay title:

Zoella, Lara Croft and KK depict and stereotypical representation of women, how far do you agree with this statement?

Let's make a grid of points!

Tuesday 23rd April - Week 2

Period 1 - Year 13 Media

• Show me the notes you have made on the Daily Mail and the i Newspaper when analysing the audience aspect of the texts.

• Students to feedback on Industries, you have 5 minutes to go over your notes. This is on Iceberg Press / Oh Comely!

• Answer the following question, discuss in pairs. Beth and Darcy sit together and Jenni, Jade and Jenna sit together please.

• How does the magazine rebrand consumerism as an ethical movement?

INTRODUCING - THE VOICE! Media Language

https://docs.google.com/presentation/d/1Bw9m8pCpy2IsffJIQFpXOwL_InFkBKN0k0TRbm5IMzU/edit?usp=sharing Homework: to go onto the men's health link on Oh comely PP and look at that website they've covered other case studies on there too!


Period 2 - Free Preston (missing ad-statement of intent doesn't match), Ciaran (missing poster), Cardon (fail) and Mark (fail) need to sort out their coursework. Email them. Plan lessons for week. Mark Year 13 coursework. Add grades to AQA website. Paperwork needs completing by students.


Period 3 - Rota


Period 4 - Year 13 Media

THE VOICE
Homework : Write a page answering the following question.
How has the cultural, social and historical context impacted on the representations present within Men's Health and Oh Comely? (remember to compare having oppositional arguments and debates throughout!)

https://docs.google.com/presentation/d/1Bw9m8pCpy2IsffJIQFpXOwL_InFkBKN0k0TRbm5IMzU/edit?usp=sharing


Period 5 - Year 12 Media - 
Peer assess your pre-production documents. Open them and provide feedback. Have they missed anything?

Are their shot lists and storyboards adequate, do they make up to 5 minutes of shots?

Make amendments and improvements this lesson.

0. C2 Contents of pre-production portfolio
   
   • Client brief.
   • Names / contacts.
   • Chronology / dates.
   • Record of costs.
   • Minutes of meetings.
   • Contingency plans / alternative ideas.
   • Revisions and decisions.
   • Annotations and labelling (shots,sketches,photos,scripts).• Hyperlinks.
   • Templates (letters/forms).

         C3 Maintaining a pre-production portfolio

• File sharing to enable group contributions (cloud-based document sharing, e.g. DropboxTM, Google Drive®).
• File sharing to distribute documentation (email attachments).
• Updating / amending documentation when changes occur.
• Deleting documentation when appropriate.

Period 6 - 
Let me take a look at the 2 essays you were asked to complete and the rest of you I want you to mark one another's exam papers and annotate their responses identifying where they could improve and what they did particularly well at. PEETTIL +C+D

***Friday 5th April 2019 - Week 1

Period 1 Year 12 Business
Now you have completed your research you have an exam task to do! This will be completed by our first lesson back after half term, which is Wednesday. You are only allowed to spend 1 hour 20 on the task at home. Don't spend any more than that, there is no point in doing so, due to the time limit of the exam.

The exam will be taking place on Monday 13th May 2019 at 9.00am in BU1. You will be given the brief beforehand. Which is about a week after we return from Easter holidays.

https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/External-assessments/31489H-unit2-quepartb-20170817.pdf EXAMPLE EXAM PAPER JUNE 2017

https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/External-assessments/31489H_unit2_rms_20170817.pdf MARK SCHEME FOR THE EXAM

EXAMPLE!!!!


https://drive.google.com/file/d/1KkWB43qA6YWoxQN8zxiULT3pRSYdmWLS/view?usp=sharing  JANUARY 2018 EXAMPLE WITH EXAMINERS MARKING

https://qualifications.pearson.com/content/dam/secure/silver/all-uk-and-international/btec-nationals/business/2016/external-assessments/31489H_unit2_rms_20180314.pdf?477777371437311 MARK SCHEME


HOMEWORK OVER EASTER:

• Revise all of Unit 2 and the key terms as well as theory!
• Make sure that you complete the exam, and mark it based on the mark scheme criteria - before you do mark it, check the high learner's work that we looked at and how they were graded, compare against your own, to establish whether yours is the same, better or worse. This will inform you of how many marks you have got for each section.

MAKE SURE YOU ARE IN OUR BTEC LESSONS DURING MOCK WEEK!

Period 2 Year 11C Media
https://docs.google.com/document/d/1UOSgB1pYfwtTItYsqsT43xSaSrAfHVaq5R5FVXM9mQk/edit?usp=sharing  Radio 1 industries
https://docs.google.com/document/d/19qIK_aEq0TvSfEphsEtU9YWApp4jryK9OSrgIbC_YT4/edit?usp=sharing  Radio 1 Audience

https://docs.google.com/document/d/17iOgGwAF_8Oj6Rg786JldFHgun1KH1i5-9sf0j2T7YY/edit?usp=sharing

HOMEWORK:  

• Read and learn Tatler/Reveal magazine analysis
• Revise all the case studies
• https://docs.google.com/document/d/1NDaxPSOYiDU869a8yf7f-nmrbBoIFaAuavg0f5Dv8Bs/edit?usp=sharing Tatler
• https://docs.google.com/document/d/1XpIwQwzOWe43SM7Q8Oswhiyx_4H5MLJKfoem2K4g2Wg/edit?usp=sharing Reveal

As a form of revision - Make your own knowledge organisers for KK, Zoella and Lara Croft, Daily Mirror and The Times - Use the statements within your close study product booklet, under each theoretical framework heading, so you can provide responses.

For the galaxy advert you have a hand written copy of a knowledge organiser in your exercise books! OMO Advert Knowledge Organiser
NHS Blood donation Knowledge Organiser
Dr Strange and I, Daniel Blake Knowledge Organiser
Radio 1 Launch Industry Knowledge Organiser
Radio 1 Launch Audience Knowledge Organiser
Beats 1
Arctic Monkeys and One Direction exemplar response


Advertising and Marketing knowledge organiser
Online, social, participatory knowledge organiser
Print knowledge organiser Radio and Music Knowledge Organiser
Radio and Music knowledge organiser

Answering a 20 mark question on Zoella
Answering a 20 mark question on KK and Lara Croft



Remember you have notes in your exercise books which provides further detail, so you must also refer to them!

When we get back we shall be working on the final TV case studies.


Period 3 Free


Period 4 Year 11A Media

https://docs.google.com/document/d/1UOSgB1pYfwtTItYsqsT43xSaSrAfHVaq5R5FVXM9mQk/edit?usp=sharing  Radio 1 industries
https://docs.google.com/document/d/19qIK_aEq0TvSfEphsEtU9YWApp4jryK9OSrgIbC_YT4/edit?usp=sharing  Radio 1 Audience

Beat Radio 1

HOMEWORK: 

• Read and learn Tatler/Reveal magazine analysis
• Revise all the case studies

As a form of revision - Make your own knowledge organisers for KK, Zoella and Lara Croft, Daily Mirror and The Times - Use the statements within your close study product booklet, under each theoretical framework heading, so you can provide responses.

For the galaxy advert you have a hand written copy of a knowledge organiser in your exercise books! OMO Advert Knowledge Organiser
NHS Blood donation Knowledge Organiser
Dr Strange and I, Daniel Blake Knowledge Organiser
Radio 1 Launch Industry Knowledge Organiser
Radio 1 Launch Audience Knowledge Organiser
Beats 1
Arctic Monkeys and One Direction exemplar response


Advertising and Marketing knowledge organiser
Online, social, participatory knowledge organiser
Print knowledge organiser Radio and Music Knowledge Organiser
Radio and Music knowledge organiser

Answering a 20 mark question on Zoella
Answering a 20 mark question on KK and Lara Croft

Remember you have notes in your exercise books which provides further detail, so you must also refer to them!

When we get back we shall be working on the final TV case studies.

Year 13 Business
Deadline for Learning Aim B

***Thursday 4th April 2019 - week 1

Period 1 - Year 13 Business (Mrs B's lesson)





Period 2- Year 12 Media - Feedback on pre-production files



Period 3 - Year 12 Media - continue to complete pre-production





Period 4 - Free





Period 5 - Year 13 Media
https://docs.google.com/presentation/d/198f-muF8okfiba3d8toiPyrJnA5n3OxK1c1rMMycU1Q/edit?usp=sharing

Magazines: Oh Comely Industry case study

http://mediamacguffin12.blogspot.com/2018/06/magazines-oh-comely-industry-case-study.html  

This is crucial concept because Oh Comely is a small, niche independent magazine - completely different from the global brand that is Men's Health. We need to explore the surprising rise in independent publishing in recent years and why small print magazines seem to be surviving and thriving in the digital age.

Lesson notes

The independent print magazine is characterised as:

“…published without the financial support of a large corporation or institution in which the makers control publication and distribution…“independent” in spirit due to a maverick editor or publisher who leads the magazine in an exploratory, noncommercial direction” (Thomas 2007).

Source: Writer's Edit




Print: the challenge for publishers

Despite the renaissance of print through independent magazines, there are still huge challenges:

• Distribution: finding distributor, risk of unsold stock
• Lack of advertising revenue: meaning high cover price (all over £5, many around £10 or more)
• Audience: finding and targeting a viable audience

Ironically, the internet has proved an unlikely saviour for independent magazines – it facilitates direct sales and subscriptions and allows magazines to find niche communities, crowdfunding and contributors

Iceberg Press: an independent publisher

Iceberg Press is completely different to Hearst UK – the publisher of Men’s Health and subsidiary of global conglomerate Hearst.

It publishes just two magazines: Oh Comely and The Simple Things.

Oh Comely Industries case study - blog tasks

Work through the following tasks to complete your work on the Oh Comely magazine CSP. There are plenty of questions here but you will be given plenty of time to complete it and will find this gives you a brilliant insight into a vital aspect of media - the power of independent institutions.

Iceberg Press

Visit the Iceberg Press website - particularly the Who Are We page and the Why Are We Here page. Read the content and then answer the following questions:

1) Why did the people behind Iceberg Press set it up?

2) What is the Iceberg Press mission statement? (It's on the Why Are We Here page and is a series of statements).

3) What are the two magazines that Iceberg Press publishes?

4) What similarities do you notice between The Simple Things magazine and Oh Comely?

5) What differences can you find between Hearst UK, publisher of Men's Health, and Iceberg Press?


Writer's Edit journal article

Read this excellent Writer's Edit academic journal article on the independent magazine industryand answer the following questions:

1) What is the definition of an independent print magazine?

2) What does Hamilton (2013) suggest about independent magazines in the digital age?

3) What is the aim of Kinfolk magazine and what similarities can you draw with Oh Comely?

4) Why does the article suggest that independent magazines might be succeeding while global magazine publishers such as Bauer are struggling?

5) How do independent magazines launch? Look at the example of Alphabet Family Journal.

6) What does the article suggest about how independent publishers use digital media to target their niche audiences?

7) Why is it significant that independent magazines are owned and created by the same people? How does this change the creative process and direction of the magazine?

8) What does the article suggest regarding the benefits of a 'do-it-yourself' approach to creating independent magazines?

9) The article discusses the audience appeal of print. Why might audiences love the printed form in the digital age?

10) What are the challenges in terms of funding and distributing an independent magazine?


Irish Times feature

Now read this short feature in the Irish Times on the growth of independent magazines and answer the following questions:

1) Why are independent magazines so popular?

2) Why is the magazine publishing industry set up to favour the big global conglomerates?

3) What does the article suggest regarding finding an audience for an independent magazine?

4) What are the challenges for magazine distributors?

5) The article suggests that many independent magazines only make money by diversifying into other products. What examples do they give?


TCO interview with Ruth Jamieson

Finally, read this excellent interview on the TCO London website with Ruth Jamieson, who has written a book on the renaissance of the independent magazine sector. Answer the following questions:

1) Why does Ruth Jamieson suggest there's a renaissance in independent publishing?

2) What are the common themes for successful independent magazines?

3) How many of these aspects can you find in Oh Comely? Make specific reference to the CSP pages where possible.

4) How does Jamieson see the future for the magazine industry?

5) How might this future impact Oh Comely? Do you think Oh Comely will survive the next five years - and why?


There is plenty of work here but this concludes our work on Oh Comely and the Magazines unit.

EASTER HOMEWORK:

1. ANNOTATE THE FRONT COVER AND A DOUBLE PAGED SPREAD FOR THE DAILY MAIL USE THE NEWSPAPER IN C5 AND THE FOLLOWING FRONT PAGE AND FEMAIL PAGE - MEDIA INDUSTRIES AND AUDIENCE ONLY

Media Audiences 

The study of audience in the context of newspapers is of particular importance. The theoretical framework of audience intersects with the study of visual codes and representations which are crucial to analysing the mode of address and techniques of persuasion used to create a consensus for a particular set of beliefs and values. Areas of investigation include: 

• What are the Demographics and Psychographics of target audience 
• How the Daily Mail reaches, addresses and positions its audience 
• How the content of individual news stories attract the audience 
• The effect that newspapers such as the Daily Mail have on audiences (media effects theory, reception theory) 
• The uses made by audiences of a daily newspaper including aspects of identity and cultural capital.

HOME PAGE! 

 

• 

FEMAIL

    

                        

    

1. THEN ANNOTATE THE I NEWSPAPER FRONT COVER AND WEBSITE FRONT PAGE AND MEDIA INDUSTRIES AND AUDIENCE ONLY

Media Audiences - YOU NEED TO ANNOTATE EACH IMAGE AND THEN TO RESPOND TO THE FOLLOWING QUESTIONS INCLUDING LOTS OF POINTS AND EVIDENCE! The study of audience in the context of newspapers is of particular importance. The theoretical framework of audience intersects with the study of visual codes and representations which are crucial to analysing the mode of address and techniques of persuasion used to create a consensus for a particular set of beliefs and values. Areas of investigation include:  • What are the demographics and Psychographics of target audience  • How the i reaches, addresses and positions its audience ? • How does the content of individual news stories attract the audience ? • How and why the audience can interpret news stories in different ways ? • How different responses can be linked to aspects of identity and cultural capital ?

HOME PAGE  I TRIED TO COPY ALL OF THESE AS BEST I COULD, SO JSUT IGNORE ANYTHING THAT IS REPEATED! ALSO AS YOU SCROOL DOWN ON THE WEBSITES THE NAV BAR IS ALWAYS THERE, NO MATTER WHAT YOU HAVE SCROLLED DOWN TO.

     

CULTURE PAGE

  

https://filestore.aqa.org.uk/resources/media-studies/AQA-75721-SQP.PDF  - Paper 1

https://filestore.aqa.org.uk/resources/media-studies/AQA-75722-SQP.PDF - Paper 2

REVISE ALL CASE STUDIES!!!!

***Wednesday 3rd April Week 1

Period 1 - Free


Period 2 - Year 13 Media 
Oh Comely representation
https://docs.google.com/presentation/d/198f-muF8okfiba3d8toiPyrJnA5n3OxK1c1rMMycU1Q/edit?usp=sharing


Period 3 - Year 12 Media Pre-Production documents

Period 4 - Year 12 Business 
Homework: was to watch the link of port's five competitive forces

Now you have completed your research you have an exam task to do! This will be completed by our first lesson back after half term, which is Wednesday. You are only allowed to spend 1 hour 20 on the task at home. Don't spend any more than that, there is no point in doing so, due to the time limit of the exam.

The exam will be taking place on Monday 13th May 2019 at 9.00am in BU1. You will be given the brief beforehand. Which is about a week after we return from Easter holidays.

https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/External-assessments/31489H-unit2-quepartb-20170817.pdf EXAMPLE EXAM PAPER JUNE 2017

https://qualifications.pearson.com/content/dam/pdf/BTEC-Nationals/Business/2016/External-assessments/31489H_unit2_rms_20170817.pdf MARK SCHEME FOR THE EXAM


HOMEWORK OVER EASTER:

• Revise all of Unit 2 and the key terms as well as theory!
• Make sure that you complete the exam, and mark it based on the mark scheme criteria - before you do mark it, check the high learner's work that we looked at and how they were graded, compare against your own, to establish whether yours is the same, better or worse. This will inform you of how many marks you have got for each section.

Period 5 - Year 12 Media
Getting on with pre-production documents




Period 6 - Year 11 Media

QUESTION 1

Industries question based on Dr Strange and I, Daniel Blake.

What impact does the film industry and globalisation have on Dr Strange and I, Daniel Blake ?

Refer to:

• Funding
• Distribution and exhibition

QUESTION 2

How is gender represented on different media platforms such as Zoella's website, Kim Kardashian's Twitter posts and the Lara Croft's game.

Discuss:

• Stereotypes
• Countertypes
• Archetypes
• Subversion of stereotypes

REMEMBER TO INCLUDE PEETTIL+CONTEXT!

Complete the above questions for the first week back after half term.

***Tuesday 2nd April 2019 - Week 1

Period 1 - Year 13 Media
https://docs.google.com/presentation/d/198f-muF8okfiba3d8toiPyrJnA5n3OxK1c1rMMycU1Q/edit?usp=sharing


Period 2 - Free





Period 3 - Year 11A Media 
Statements of intent!
For homework students needed to listen Julie Adenuga's show on Beats 1and write down the purpose of the BBC from their website.

https://docs.google.com/document/d/16Tuw9xQY8UiLpZPXTQdE4TdsCpZljqYlDnbRuE_37u8/edit?usp=sharing I, Daniel Blake

https://docs.google.com/document/d/1UOSgB1pYfwtTItYsqsT43xSaSrAfHVaq5R5FVXM9mQk/edit?usp=sharing Radio 1 IndustryHomework : Read the link on the pressure Hollywood has on indie films.

Period 4 - Year 13 Media

https://docs.google.com/presentation/d/198f-muF8okfiba3d8toiPyrJnA5n3OxK1c1rMMycU1Q/edit?usp=sharing



Period 5 - Year 13 Business
LA- B continued.

Monday 1st April 2019 - Week 1

Period 1 - Year 13 Media
Oh Comely analysis continued together.
https://docs.google.com/presentation/d/198f-muF8okfiba3d8toiPyrJnA5n3OxK1c1rMMycU1Q/edit?usp=sharing


Homework: Watch the following clip to embed your understanding of structuralism.
https://www.youtube.com/watch?v=FDzzLk5jDyo
https://www.stackmagazines.com/women/behind-the-scenes-oh-comely/
Period 2 - Free



Period 3 - Year 11C Media - Already started Radio 1 discussing the BBC how it's funded and the PSB - for homework students needed to listen Julie Adenuga's show on Beats 1and write down the purpose of the BBC from their website.

https://docs.google.com/document/d/1UOSgB1pYfwtTItYsqsT43xSaSrAfHVaq5R5FVXM9mQk/edit?usp=sharing Radio 1 Industry

https://docs.google.com/document/d/19qIK_aEq0TvSfEphsEtU9YWApp4jryK9OSrgIbC_YT4/edit Radio 1 Audience

Homework : research youth radio channels/programmes via traditional radio or streaming and be prepared to share with the rest of the class.


Period 4 - Year 12 Media - Complete the pre-production task / Marking work!





Period 5 - Year 11A Media - 
What is the difference between, A Hollywood blockbuster and I, Daniel Blake?

Why wouldn't Hollywood production companies buy I, Daniel Blake?

For homework students needed to listen Julie Adenuga's show on Beats 1and write down the purpose of the BBC from their website.

https://docs.google.com/document/d/16Tuw9xQY8UiLpZPXTQdE4TdsCpZljqYlDnbRuE_37u8/edit?usp=sharing I, Daniel Blake

https://docs.google.com/document/d/1UOSgB1pYfwtTItYsqsT43xSaSrAfHVaq5R5FVXM9mQk/edit?usp=sharing Radio 1 IndustryHomework : Read the link on the pressure Hollywood has on indie films.